Frequently Asked Questions: Activia® Gut Health Challenge

Gut Health Challenge Frequently Asked Questions

What is the Gut Health Challenge?

Overall well-being starts from within so the Gut Health Challenge is a stepping stone to encourage adding gut-friendly habits into your daily routine. It's all about consuming Activia twice a day for 14 days since Activia may help reduce the frequency of minor digestive discomfort when consumed twice a day for two weeks as part of a balanced diet and healthy lifestyle*

*Enjoying Activia twice a day for two weeks as part of a balanced diet and lifestyle may help reduce frequency of minor digestive discomfort, which includes bloating, gas, rumbling, and abdominal discomfort.

How does the GHC work?

It's simple! Grab a coupon for up to $2 off Activia, pick up our Dailies or Dairy Free yogurt alternative, and consume twice a day for 14 days. Let us know how it goes using #GutHealthChallenge on Instagram.

Why do probiotics work?

Several probiotics have been shown to provide a benefit when consumed in yogurt. We chose our exclusive probiotic strain, Bifidobacterium animalis lactis DN-173 010/CNCM I-2494, for its remarkable ability to survive in yogurt products. Activia's exclusive probiotic has also been studied and shown to survive passage through the entire gastrointestinal tract. Two double-blind, randomized, placebo-controlled studies show that Activia may help reduce the frequency of minor digestive discomfort when consumed twice a day for two weeks as part of a balanced diet and healthy lifestyle. Minor digestive discomfort includes bloating, gas, abdominal discomfort, and rumbling.

Which products qualify for the GHC?

All of our Activia products are part of the Gut Health Challenge. However, the coupon is exclusive to our Dailies or Dairy Free products. You can grab the coupon for up to $2 off here (terms and exclusions apply)

How do I get a coupon?

Click here to learn more about the Gut Health Challenge and get up to $2 off Activia (terms and exclusions apply - through 10/4 only)

©2020 Danone US, LLC

Activia® may help reduce the frequency of minor digestive discomfort. Consume twice a day for two weeks as part of a balanced diet and healthy lifestyle. Minor digestive discomfort includes bloating, gas, abdominal discomfort & rumbling.

**Based on a 2023 national weighted survey of 300 doctors (Primary Care, OBGYN, Gastroenterologists)

***Activia+ has at least 10% Daily Value more Vitamin C, D, and Zinc per serving than regular Activia Dailies. Activia+: 18 mg Vitamin C (20% DV), 4 mcg Vitamin D (20% DV), 2.2 mg Zinc (20% DV).

EN